Andrew McAfee and Erik Brynjolfsson are co-authors of the new book “Machine, Platform, Crowd: Harnessing our Digital Future,” being hailed as “a must-read road map” for success in the digital economy. The book is a sequel to their bestseller The Second Machine Age.
They recently sat down with Rebecca Knight in the latest installment of the MIT Sloan Experts Series.
Beth Comstock, Vice Chair of GE, appears on the program to discuss how the company harnesses the wisdom of the crowd for product innovations and design.
Sandy Pentland, MIT Professor of Media Arts and Science, also joins us to talk about managerial best practices for navigating this new world of rapidly advancing technology.